Logo sketch ideas11/8/2023 An outstanding example of this is Piet Mondrian’s Broadway Boogie Woogie.Ī pattern with progressive rhythm is one in which as graphic elements repeat, they change in either color, size, or form. For example, Gustav Klimt’s The Tree of Life is a good example.Ī pattern with random rhythm is one that contains graphic elements without a specified arrangement or order. Patterns with a flowing rhythm include forms and shapes that are repeated regularly or irregularly. Rhythm can be flowing, random, progressive, regular, and alternating. Rhythm in design means using elements at intervals to create a pattern in a visual beat or to give an illusion of movement. Whether it is music or pattern designing, understanding rhythm is important because this is what helps in creating the “mood” of the overall design. And if that is what the client brief allows you to create, then here is a checklist I have put together for all the things newbie logo designers need to make the perfect logo design into an attractive pattern. Designing pattern logos for brands can give them unique personalities. No, I think I said it all in the previous text boxes.What is so mesmerizing about patterns? The repetition of design elements surely catches the eye! It has a psychedelic, almost trance-like effect on the looker. What the people want is feel educated to improve their own design process and that is exactly what I learned from doing this project and I will continue to implement this to my future design projects. Showing my sketching process and showing the elements implemented in the logo, helped it catch the eyes of many. It was easy for me to know exactly why that was the case. Out of all the logos I've created, I've received more compliments/likes from this logo. After revisions and feedback with the client, we came down to a logo that will best suit their target audience and will kick off their business to a fresh-new start. Out of all the sketches, I came down to 4, which I brought to Adobe Illustrator to design. I was between using a square or a triangle, but the triangle made it easier to incorporate the initials that needed to be used. Since I wanted the logo to look geometric, I played around with the grid form to sketch out the logo. The simplicity and uniqueness of the logo allows the logo to stand on its own and can easily be incorporated into other promotional items.Īs mentioned before, after doing research, it was time to let all my ideas spill out on paper. When I think of concrete, the words rough, strong, sharp, and geometric came to mind. Therefore, making a modern logo was easy, but making sure it looked like a logo that belonged to a construction company was another thing. There are few construction businesses that actually do that. To be honest, having a sleek modern logo design for a construction company is rare. To revive the previous logo and made sure it stood out from among the other concrete companies, I had to look up their competition. EA Concrete can continue to standout even more within all the other concrete companies in the South East. From research, to sketching and into Adobe Illustrator, I designed a logo that not only was modern and masculine (since it's in the construction field), but was able to create a symbol that incorporated geometrically the initials of the owner. It was my goal to deliver and portray just that starting with creating their trademark. The concrete business was expanding and the owner wanted their identity to live up to the great services their company provided.
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